The great thing about technology is that it usually is multidimensional. Last September Reebok licensed innovative O-Technology from Prince. O-Technology is relatively low-tech, essentially it involves cutting holes in the shaft of equipment to increase speed and reduce drag. This was originally applied to Prince’s tennis rackets.Reebok chose to adapt this O-Technology for other sporting equipment including hockey sticks, lacrosse sticks and baseball bats. This new technology applied to rackets and bats helps athletes have a more aerodynamic swing with an increase speed of up to 3 mph.
Below is a video of how Reebok adopted this O-Technology to their equipment. http://blip.tv/nesn/reebok-o-technology-revolutionizing-bat-and-stick-speed-4154027
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