Bowl season has kicked off this week. Schools across the country are trying to sell their allotted bowl tickets, and ECU (East Carolina University) is no exception. However different from other schools pushing tickets, ECU is not in a bowl this year. However that doesn’t stop their clever marketing department from pushing ‘tickets.’ ECU’s ‘Pirate Club’ recently sent out the following email to Pirate Club members:Our East Carolina University Pirate football team had an exciting season but fell one game short of qualifying for the program’s sixth straight bowl game. The Pirate football team is in goods hands with Coach Ruffin McNeill and his staff. There is a tremendous amount of young talent and our program has a bright future.
East Carolina University Athletics wants to show the college football world the passion of the Pirate Nation, even in a “bowless” year for the university. The Pirate Club is excited to announce the 2011 Virtual Bowl. Our challenge will be to sell more tickets than our bowl-bound Conference USA opponents and bowl-bound teams from the Big East. The Virtual Bowl appeal will go through December 23.
Tickets for the Virtual Bowl are $50 a piece and can be purchase [sic] by calling the Pirate Club Offices at 252-737-4540 or by going online at ecupirateclub.com. Virtual Bowl tickets purchased will be tax deductable [sic] and donors will receive one priority point for every ticket purchased. All proceeds from the Virtual Bowl will go towards the “Step-Up To The Highest Level Campaign”. Go Pirates!
They are not actually selling tickets. Instead, they are calling a donation to the University a "Bowl Ticket" (which will be used toward construction of a basketball practice facility). Is it working? As of 11:30am this morning they have sold $6,800 worth of ‘virtual’ tickets. Not too shabby. Ref. athleticbusiness.com, wralsportsfan.com Pic Ref. frumpzilla.com
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