Thursday, December 22, 2011

Super Bowl 2012 will Stream Online

The 2012 Super Bowl will stream online and to mobile devices. Considering the Super Bowl is one of the highest watched television programs all year, this was definitely not a decision made lightly by the NFL and NBC. Specific details about the streaming (such as cost/if it will work on non-Verizon devices etc) are still fuzzy.

This move could mean more viewers for the NFL, which translates to more advertising opportunities. While I am not sure the global availability, I see this as a huge opportunity to reach people who may not be able to get the games on their local channels abroad. Believe it or not, there are a lot of American football fans all over the world, and a streaming video service of the Super Bowl (even if there is a charge for subscription) would be awesome for them.

Monday, December 19, 2011

ECU Bowls Tickets: Get Them Before They Are Real

Bowl season has kicked off this week. Schools across the country are trying to sell their allotted bowl tickets, and ECU (East Carolina University) is no exception. However different from other schools pushing tickets, ECU is not in a bowl this year. However that doesn’t stop their clever marketing department from pushing ‘tickets.’ ECU’s ‘Pirate Club’ recently sent out the following email to Pirate Club members:

Our East Carolina University Pirate football team had an exciting season but fell one game short of qualifying for the program’s sixth straight bowl game. The Pirate football team is in goods hands with Coach Ruffin McNeill and his staff. There is a tremendous amount of young talent and our program has a bright future.

East Carolina University Athletics wants to show the college football world the passion of the Pirate Nation, even in a “bowless” year for the university. The Pirate Club is excited to announce the 2011 Virtual Bowl. Our challenge will be to sell more tickets than our bowl-bound Conference USA opponents and bowl-bound teams from the Big East. The Virtual Bowl appeal will go through December 23.

Tickets for the Virtual Bowl are $50 a piece and can be purchase [sic] by calling the Pirate Club Offices at 252-737-4540 or by going online at ecupirateclub.com. Virtual Bowl tickets purchased will be tax deductable [sic] and donors will receive one priority point for every ticket purchased. All proceeds from the Virtual Bowl will go towards the “Step-Up To The Highest Level Campaign”. Go Pirates!

They are not actually selling tickets. Instead, they are calling a donation to the University a "Bowl Ticket" (which will be used toward construction of a basketball practice facility). Is it working? As of 11:30am this morning they have sold $6,800 worth of ‘virtual’ tickets. Not too shabby. Ref. athleticbusiness.com, wralsportsfan.com Pic Ref. frumpzilla.com

Thursday, December 15, 2011

Get a Grip on Your Swing

Sensosolutions has launched a sensory golf glove, SensoGlove, which could potentially help golfers improve their game by means of improving their club grip. The glove features a sweat-proof 1.2 inch digital LED monitor that can analyze grip data gathered from sensors in the glove. The glove audio-alerts the golfer the moment he/she grips too tight. This feature helps train the golfer to know when he/she has reached their ideal grip.


The monitor is removable so the glove can be used as a regular golf glove. SensoGlove is available online at http://www.sensoglove.com/ for both the left and right hands and in a variety of sizes. Currently online the glove with monitor is priced at $89.00 + S&H. Ref. sports.tmcnet.com.com, sensoglove.com Pic Ref sensoglove.com

Tuesday, December 13, 2011

Happy Birthday!

Yesterday, 12/12, was my birthday. So for my blog post, I wanted to give a special shout-out to all the amazing athletes that share my birthday. Unfortunately, that list was rather slim. Nonetheless, HAPPY BIRTHDAY to the following folks!

1981 – Ronnie Brown, American football player
1979 – John Salmons, American basketball player
1979 – Garrett Atkins, American baseball player
1977 – Orlando Hudson, American baseball player
1967 – John Randle, American football player
1962 – Mike Golic, American football player

Thursday, December 8, 2011

The High Cost of Sports

Your large cable bill is probably due (at least in part) to sports broadcasting. Programming costs of sports are very high and networks such as ESPN are passing on the costs to cable companies which, in turn, pass the costs on to consumers. According to the Wall Street Journal, “ESPN charges the highest per-household subscription fee of any cable channel, according to SNL Kagan [a study], which estimates its monthly per-subscriber fees for the flagship channel have risen 42% to $4.69 since 2006. The average cable channel fee rose 24% over that same period to 26 cents a month.”


Of course the market for sports on TV is fragmenting as more and more viewers can stream games on the internet at a fraction of the cost (or for free). However a spokesperson for ESPN defends its value in a statement "ESPN is consistently ranked by cable operators as the most compelling and comprehensive driver of their businesses, offering more total value in a multiplatform world than any other basic cable network by far." How the cable and satellite companies react (either changing bundles or updating costs for sports programming) will be interesting. Personally I think most sports fans will continue to pay rising costs to keep sports broadcasting in their homes, however I do not know home much longer the cable companies will be able to justify spreading those costs across all subscriber packages. Ref. wsj.com Pic Ref. wsop.com

Monday, December 5, 2011

University of Oregon May Get Quicker

The University of Oregon is the latest school to adopt the Neurotracker training system. This system boasts the ability to help athletes train their brains to iterpret many moving objects at once. This ability could, in turn, accelerate the decision making process. According to their website,

NeuroTracker is a scientific innovation in perceptual-cognitive training developed by world-leading neurophysicist Dr.Faubert. NeuroTracker improves athletic performance by increasing player situational awareness and decreasing response time during play. The data can be used for player profiling and post-injury return to play timing assessment.

The 8 second session takes place in a dark room. The way it works is by displaying on a screen 8 3D yellow balls in motion. At a point in the exercise, 4 of the balls turn orange and then return back to yellow. The player must track the 4 balls that changed color, as all 8 yellow balls continue to move around across the screen. After 8 seconds they must identify which of the 4 balls changed color. If the player correctly selects the 4 balls, they complete the exercise again, but the balls move at a quicker pace. If they are not able to select the correct balls, the pace of ball movement slows.

One of the earliest adopters of this technology was Manchester United almost two years ago. Since then, various hockey, rugby, football and Olympic training centers have all adopted the system.

Beyond improving reaction time, this technology could also be a great step forward in identifying when an athlete has fully recovered from a concussion. Regarding post-concussion recovery, CogniSens (company marketing the technology) says, “Training on NeuroTracker quickly provides baselines that can reliably quantify and athlete’s normative perceptual-cognitive ability, and return to these levels can offer medical staff a quality indicator of return to performance level status in the post-concussion return to play stages…”

If this exercise really does improve agility, it could mean so much to the world of sports and possibly more to the medical community as a whole. I wonder if the application could be useful to help people with medical issues outside the arena, like those who have suffered a stroke. My one major reservation is that this exercise could become essentially a skill; with minimal if any actual improvement on the field. This reservation is similar to the question of whether or not exercises like crossword puzzles and Sodoku actually keep brains sharp…or just keep them sharp at doing crosswords and Sudoku. Regardless, in the world of sports, even if this only gave an athlete 1/8 of a second quicker response, this non-invasive exercise was probably worth it. Ref. neurotracker.net, wired.com Pic. Ref. neurotracker.net

Friday, December 2, 2011

Theater During the 2012 Games: To Be or Not To Be?


Some major musicals are debating whether or not to close during the London Olympic Games next summer. Musicals such as The Wizard of Oz and The Phantom of the Opera are on the chopping block. The reason, according to The Guardian, is “The European Tour Operations Association (ETOA) has announced that its members are facing a 95% decrease on London bookings for the period, while the managing director of Encore Tickets, John Wales, said the company was bracing itself for 'sales from tourists to be at least 40 per cent down on last year'."

This type of economic slide for non-Olympic venues is a common consequence of tourist-popular cities hosting the Games. Everything from costs of lodging to costs to travel to and from the host city dramatically rise during the Games. Those additional costs, paired with the crowds, drives potential non-Olympic tourists (such as theater goers) to pick other vacation destinations.

This economic impact is one reason why some locals look for ways to protest their own city’s bid to host. Everything from Facebook groups to blogs emerge citing tons of reasons why hosting the Games is a bad idea. Undoubtedly there are positives and negatives to hosting a huge world sporting event such as the Olympic Games. Some businesses see a drop in revenue and large crowds interrupt everyday life.

I am a supporter of the arts and definitely feel for those individuals whose lives are detrimentally impacted. However, the spirit of the Games is being completely missed here. The whole point of hosting is to welcome people from around the world to your home town in an act of hospitality and comradery (not monetary gain). I also feel these economic finding are a little short-sighted and not taking into consideration the possible upswing of tourists in forthcoming years post-Games TV coverage. Ref. theguardian.com, thesportseconomist.com Pic. Ref. londontravelogue.wordpress.com