London 2012 Olympians will be allowed to share their experiences at the Games with fans on Twitter, blogs and other forms of social media. The only catch is that the ruling body of the Olympics (IOC) has set some tight guidelines on what information can be shared and they will be monitoring to ensure compliance. The guidelines were published in May and essentially allow for participants (athletes, coaches, etc) to online journal but not post about fellow athletes without the other athlete’s permission.Also allowed are photos, even photos taken within Olympic venues. The exception is that athletes must get permission before posting pics taken within the Olympic Village. Videos and audio recordings taken within the Olympic venues are not allowed.
Further regulations are that athletes are strictly forbidden from selling photos they take and also may not use their personal social media spaces commercially endorsing companies or products. These rules will be monitored by a new dedicated site OlympicGamesMonitoring.com. This will be a place where participants and other authorized people can report questionable postings. The site is up but apparently password-protected.
I love that athletes will be able to online journal their thoughts and feelings, it reminds me of the article I posted about golfers Tweeting during the next Ryder Cup. Now fans will get a glimpse backstage into the way it feels for these athletes to compete for their country. Furthermore, it is awesome that the rules deliberately exclude athletes from plugging products or companies. What am I most excited about though? It would have to be photos of the mysterious yet fascinating Olympic Village. Ref. pcmag.com, pic: darrinsrides.blogspot.com
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